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    Lori Fogle

    Marketing Copywriter for Partners Advantage


    Recent Posts

    Help Clients Prepare for & Mitigate One of the Biggest Retirement Risks

    Posted by Lori Fogle on Wed, Oct 21, 2020 @ 12:00 PM

    Everything we’ve experienced in 2020 has shown us that things can change on a dime.

    It’s unfortunate, but today, your clients may be well-positioned with enough retirement assets to last 30+ years. While tomorrow, their retirement assets could be drastically reduced.

    From economic uncertainty, to recent drops in the market, to the impending election, and ongoing concerns around COVID,  a perfect storm could be brewing. Are your clients prepared?

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    Tags: annuity, retirement strategies, sequence of returns risk

    Wealthy Family Secrets That Could Benefit Your Middle-Income Clients

    Posted by Lori Fogle on Wed, Oct 07, 2020 @ 12:00 PM

    The top 1% have a "secret" they've used since the Great Depression to help put themselves and their families in a better position.

    But we think middle-income clients can benefit from this wealthy family secret as well. In this post, we’ll share how. Plus, we'll cover how you can make a living as a financial professional in this market.

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    Tags: IUL (indexed universal life insurance), whole life insurance, permanent life insurance

    How Mike Turned 1-Minute Videos into First Appointments

    Posted by Lori Fogle on Wed, Sep 23, 2020 @ 12:00 PM

    Of course we're not suggesting a magic pill and it’s taken effort, but one of the financial professionals we work with, Mike, found a way to get in front of prospective clients on a consistent basis – which opened the door to new opportunities…

    Read on to learn what he did to land new business even though he’d just opened his financial services practice a couple months before the pandemic hit.

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    Tags: prospecting, marketing for independent agents

    Not Sure When to Use a Term Conversion Strategy? Here's What You Need to Know

    Posted by Lori Fogle on Wed, Sep 09, 2020 @ 12:00 PM

    “I had another agent refer a client to me and suggested I look at a term conversion strategy for her. But I don’t know when you’d use a strategy like that…” The comment was made during a conversation we recently had with one of our contracted agents. So, in this post, we're going to tackle the topic -- who's a good prospect and what's possible with a convertible term policy...

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    Tags: prospecting, sales techniques, living benefits, term conversion, term convertible life insurance

    How to Help Clients Fill the Social Security Income Gap

    Posted by Lori Fogle on Wed, Aug 26, 2020 @ 12:00 PM

    One of our producers mentioned that he’s been getting one question a lot more often than normal from clients.

    “Is Social Security going to run out?”

    That’s a valid question, one that might be on your clients’ minds as well. But there’s an even more important question regarding a potential Social Security shortfall. And you can help clients answer it with an insurance product feature you probably already have in your arsenal --

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    Tags: annuity, Social Security, retirement strategies, income rider

    When Does a Roth IRA Conversion Make Sense?

    Posted by Lori Fogle on Wed, Aug 05, 2020 @ 12:00 PM

    There are a few factors that make converting a Traditional IRA to a Roth IRA more ideal. Currently, amid the pandemic, we have a combination of factors that have created a bit of a silver lining for those considering a conversion.

    In this post, we’ll dig into when it makes sense to do a Roth IRA conversion and 3 reasons why it’s worth having a conversation with clients about it right now.

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    Tags: Roth IRA, Roth Conversions

    5 Mistakes to Avoid When Using Life Insurance in College Planning

    Posted by Lori Fogle on Wed, Jul 22, 2020 @ 12:00 PM

    Do you have clients or prospects who are planning to help pay for their children's college education? It probably comes as no surprise that the cost of tuition has skyrocketed—but just how much are we talking?

    Since 1982, tuition has went up a whopping 500%, which to put in perspective, is twice as much as costs for medical care and three times as much as the overall Consumer Price Index during that same period (Source). 

    And the cold truth-- the families who don’t plan ahead may not be able to send their kids to the college of their choice. As a financial professional, you can help put clients in a better position to cover a portion of these costs down the road through their decision to purchase a life insurance policy. 

    But here's what you need to know: if you're considering showing clients how to use the cash value in permanent life insurance to supplement costs when college planning-- make sure it’s done correctly. In this post, we’ll cover 5 top mistakes to avoid:

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    Tags: IUL (indexed universal life insurance), college planning

    Volatility Control Indices: Are they as good as they look?

    Posted by Lori Fogle on Wed, Jul 08, 2020 @ 01:00 PM

    Right now, it’s tough to find an S&P 500® cap on a fixed indexed annuity or indexed universal life product that will get a client excited. With the recent drop in the market and rates at an all-time low, you’re likely searching for a way to give your clients SOME hope of a credit in their indexed annuity or IUL policy. Have you considered a volatility control index? In this post, we dive into ways to evaluate them --

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    Tags: IUL (indexed universal life insurance), annuity, volatility control index

    5 Steps to More (and Better) Financial Services Clients

    Posted by Lori Fogle on Wed, Jul 01, 2020 @ 12:00 PM

    Imagine getting rid of the headache of strained client relationships or a lack of clients. And instead attracting and retaining more ideal clients who give you repeat business and happily refer you. Sounds great, right? But the real question is:

    What do you have to do to make this happen?

    ^ That question plagues a lot of financial professionals.

    And we've got an answer in today's blog post... 

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    Tags: Client experience

    Help Make Clients Immune... with Life Insurance?

    Posted by Lori Fogle on Wed, Jun 17, 2020 @ 12:00 PM

    It's been since January when the first case of coronavirus was reported in the United States and mid-March since the first stay-at-home orders were issued and understandably, our country is still reeling. As of June 4th, it was reported that 21.5 million Americans were unemployed and over 100,000 small businesses have had to close their doorsThe good news is, there has been talk of new jobs being created and some businesses are reopening. Things will get better, but clients and prospects will still be looking to you for answers-- 

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    Tags: IUL (indexed universal life insurance), taxes

    FOR PRODUCER USE ONLY. NOT FOR USE WITH CLIENTS.

    This content is for informational and educational purposes only and is not designed, or intended, to be applicable to any person's individual circumstances. It should not be considered as investment advice, nor does it constitute a recommendation that anyone engage in (or refrain from) a particular course of action.